@antipodean said in NRL 2020:
I don’t see why any reasonable contract wouldn’t have a clause about behavior that negatively reflects on the brand (association) that led to them sponsoring the club.
I should imagine any sponsor involved with the NRL has that clause automatically inserted by the NRL these days.
Yep, exactly.
I should add that I don't really see why a company that promotes this:
is going to the NRL with sponsorship and not expecting trouble, but the conspiracy theorist in me thinks that from a branding perspective for the restaurant, it's kind of a win-win or at least there is some risk hedge, because if there are no problems the sponsorship deal puts your brand in front of people all over, but if it does go wrong, you can pull out, recoup some investment if you structure the contract the right way, and get lots of free press about being on the right side of things - strengthening your brand positioning.










sex ed that is!